Retail

The seamless experience of shopping has become the most important thing to get right

Don’t be left behind

The race is on for retailers not only to meet customer expectations, but to exceed them by delivering on their own vision of how they want to shop.

The environment is as competitive as ever, with the role of the physical store changing as a result of digital shopping behaviours.

The future is about harnessing technological advancements to serve cross-channel customers and improve operational efficiency.

Advances in AI, conversational commerce, connectivity, biometrics are transforming how people shop and how retailers organise and plan strategies.

coop

Our user centred approach uncovered customers' real problems, and showed why so many online supermarkets get it wrong.

Read the case study

Things people say about us

Simply the best piece of ethnographic research I’ve seen
Krisella Rivera, Head of Ethnography, eBay

We've also worked with

  • Tesco
  • Clarks
  • Waitrose
  • Pets at Home
  • Vax

Our thinking

Sarah Roberts

Find out how we can help you

Contact Sarah Roberts, Experience Strategy Director:

sarah.roberts@cxpartners.co.uk